ipspl
Communication Specialist Experience 5–7 years of relevant experience. Key Requirements Strong experience in brand communications and marketing. Excellent spoken and written English communication skills. Experience in consumer-facing industries such as Education, Financial Services, Retail, or Events. Roles & Responsibilities Develop high-quality content and design marketing materials for ATL (Above the Line), Digital, and BTL (Below the Line) marketing campaigns. Collaborate with the Admissions team to plan and execute marketing campaigns and BTL activities to drive student admissions. Develop and implement communication strategies for internal and external stakeholders, including: Employees Parents Students Business Partners Create and manage thought leadership articles, blogs, and communication content for the Management team. Develop and execute Public Relations (PR) strategies to strengthen brand visibility and reputation. Ensure consistent brand messaging across all communication channels. Coordinate with internal teams and external agencies/vendors to execute marketing and communication initiatives effectively. Preferred Industry Experience Candidates with experience in the following sectors will be preferred: Education Financial Services Retail Events Any other consumer-facing industry
Brand Communication Content Writing & Editing Marketing Campaign Planning PR & Media Relations Internal & External Communications Digital Marketing Stakeholder Management Creative Thinking Strong Presentation & Interpersonal Skills Excellent Spoken & Written English