Assistant Manager – Product Marketing

Assistant Manager – Product Marketing

About greytHR

greytHR is India's leading HR & Payroll SaaS platform, trusted by over 30,000 businesses and 3 million+ users across India, the Middle East, and Southeast Asia. Our mission is to simplify HR, payroll, and compliance for growing businesses through easy-to-use, reliable, and compliant software. As we continue to expand across India and global markets, we're growing our Product Marketing team to support this next phase of growth.

We are looking for a Manager / Assistant Manager – Product Marketing to independently own go-to-market execution for a defined product line or workstream. This role will report to a Senior Product Marketing Manager or Product Marketing Lead, and offers the opportunity to build end-to-end ownership across positioning, launches, and enablement.

Ownership & Execution

• Own go-to-market execution for a defined product line or workstream, including positioning, launch coordination, and enablement.
• Coordinate directly with Product, Sales, Customer Success, and Marketing teams on launches and campaigns.
• Maintain competitive tracking and sales enablement content for the assigned area, incorporating field feedback.
• Track a defined success metric for the assigned workstream and report on progress independently.

Team & Process

• Guide the work of a Product Marketer or intern on the team, reviewing output and providing feedback.
• Build or maintain an AI-assisted workflow or tool that supports the wider team, not just individual output.
• Contribute to pricing and packaging discussions for the assigned product line.

Qualifications and Skills

• 3–6 years of experience in product marketing or a related marketing role in B2B SaaS.
• Experience independently managing a project, campaign, or workstream from start to finish.
• Some experience reviewing or guiding the work of a junior colleague or intern.
• Strong communication and stakeholder management skills.
• Bachelor's degree in any discipline; MBA is a plus.

Mandatory Requirements

Hands-on experience building or maintaining an AI-assisted workflow or tool that is used by more than one person.

Experience independently owning both positioning/messaging and distribution/campaign work for at least one product or initiative.

Experience marketing HRMS, payroll, HR tech, or a similar regulated B2B SaaS product, with exposure to both India and at least one international market.

Why Join greytHR

Opportunity to work on a market-leading HR & Payroll platform used across India and international markets.

A collaborative, fast-paced team environment with real ownership from day one.

Competitive compensation and benefits package.

A culture that values learning, innovation, and cross-functional collaboration.

A clear growth path toward senior product marketing roles.