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Articore Group

Sr. Engineer, MarTech - Data Capture

Gurugram, India5-7 yrsPosted 2 weeks ago

Skills

DockerSQLPythonAirflowData EngineeringE-commerce

Job description

About the role

You will own the measurement and data capture layer across Redbubble and TeePublic. That means server-side tagging, pixel infrastructure, CDP event pipelines, and the consent and governance layer that sits under all of it.

You will work closely with marketing, product, and the data engineering team to ensure events are accurate, governed, and activated reliably.

This is a hands-on IC role. You will not just maintain existing infrastructure. You will design it, document it, and set the bar for how data flows from user action to platform

Core Responsibilities

Server-side tagging and pixel infrastructure

Own server-side GTM configuration across both brands, including container setup, tag templates, and routing logic

Maintain and extend client-side and server-side pixel implementations for Google, Meta, and other ad platforms

Manage tag governance: naming conventions, versioning, deprecation, and audit trails

Debug measurement gaps and signal loss across the funnel

CDP event pipelines

Build and maintain RudderStack source configurations, transformations, and destination routing

Own the event schema: instrumentation specs, validation rules, data dictionary

Triage and resolve event quality issues across web, app, and backend sources

Support consent management integration with the tagging layer (OneTrust or equivalent)

Third-party data ingestion

Build and maintain ingestion pipelines using Funnel.io, Fivetran, or equivalent tools for external marketing datasets (spend data, platform reporting, offline data)

Ensure ingested data lands in the warehouse with consistent schema, provenance tagging, and refresh cadence documentation

Measurement and reporting support

Support campaign attribution and funnel reporting by ensuring upstream data quality

Partner with analytics on event taxonomy and metric definitions

What good looks like in 90 days

Full audit of current RudderStack event coverage against the event spec, gaps documented

Server-side GTM containers reviewed and tag inventory published

At least one Fivetran or Funnel.io integration pipeline owned end to end

Consent handling gaps identified and a remediation plan in Jira

Requirements

Must have

5-7 years in measurement engineering, MarTech data capture, or a closely related role

Hands-on server-side GTM: container management, custom tag templates, routing to downstream endpoints

RudderStack or equivalent CDP: source config, transformations, destination management

Strong understanding of consent signal handling and its effect on measurement (GDPR, CCPA)

SQL proficiency and Python for pipeline logic, transformations, and debugging

Experience integrating third-party data via tools like Fivetran, Funnel.io, or direct API

Preferred:

Experience with both Google and Meta pixel and conversion API implementations

Familiarity with identity resolution concepts and how they intersect with server-side measurement

Exposure to Airflow or another orchestration tool for scheduling ingestion jobs

Ecommerce or marketplace background

Apply on Articore Group