Lead 2D Artist

Lead 2D Artist About Us Liquidnitro Games is India’s flagship live services and game production company, founded by industry veterans with a proven track record in producing massively successful games & live services. For game companies, studios, and publishers worldwide - we offer world-class game development expertise to power creativity, growth, and profitability in their games. What’s in it? As a Lead 2D Artist, you will help define and execute the visual quality of a Mobile game under the Art Director’s vision. You will create polished, production-ready 2D artwork across gameplay, UI, cards, backgrounds, icons, illustrations, and events. The role requires a strong understanding of casual mobile games, visual hierarchy, readability, colour, composition, and player appeal. You will work closely with the Art Director, Game Designers, UI/UX, and other artists to turn creative direction into high-quality assets that are consistent, efficient to produce, and suitable for a live mobile game. Responsibilities • Create high-quality 2D artwork for the game, including card-related assets, UI elements, icons, illustrations, backgrounds, events, rewards, and promotional content. • Translate the Art Director’s vision into polished, production-ready artwork while maintaining a consistent visual language across the game. • Develop and refine visual concepts through thumbnails, sketches, colour explorations, paintovers, and final artwork. • Create artwork that is clear, appealing, and readable on mobile screens, with strong attention to visual hierarchy and player usability. • Work closely with UI/UX and Game Design to ensure artwork supports gameplay, functionality, and an intuitive player experience. • Create and maintain visual consistency across menus, game screens, cards, buttons, icons, pop-ups, rewards, events, and other live-service content. • Produce key art, promotional illustrations, event artwork, social media assets, and other marketing visuals when required. • Prepare production-ready assets with appropriate dimensions, layers, naming, and technical requirements for Unity implementation. • Provide paintovers, feedback, and visual guidance to other artists, helping maintain quality and consistency across the team. • Build and curate references, mood boards, visual guides, and art documentation to support the team and establish clear visual standards. • Collaborate with the Art Director and cross-functional teams through reviews, incorporate feedback effectively, and help drive assets from exploration to final delivery. • Mentor junior artists where required and contribute to improving the team’s overall 2D art quality and production processes. Requirements • 8-10+ years of professional experience as a 2D Artist, Concept Artist, Illustrator, or similar role in game development, with experience on at least 3 shipped titles. • Strong experience creating 2D artwork for mobile games, preferably casual, social, card, or live-service games. • Excellent fundamentals in drawing, composition, colour, lighting, perspective, shape language, and visual storytelling. • Strong understanding of visual hierarchy, readability, and appeal on mobile screens and at different UI/gameplay scales. • Proven ability to work within an established art direction and consistently deliver polished artwork that matches the defined visual style. • Strong portfolio demonstrating production-ready game art across areas such as UI, icons, illustrations, environments, characters, props, cards, or marketing art. • Expert-level proficiency in Photoshop. • Strong understanding of preparing and optimizing 2D assets for game engines, particularly Unity. • Ability to take ownership of an asset from initial idea and exploration through final production and implementation. • Experience reviewing artwork and providing clear, constructive creative and technical feedback to other artists. • Excellent communication, collaboration, time-management, and problem-solving skills. • Proactive, self-motivated, detail-oriented, and comfortable working in a fast-paced live-service environment. Bonus • Experience working on card games, casual games, social games, or live-service mobile titles. • Experience creating UI art, game icons, cards, badges, rewards, event artwork, and other mobile game content. • Experience with Unity and understanding of how 2D assets are implemented in a game. • Experience creating marketing key art, promotional illustrations, social media assets, and store creatives. • Experience with AI-assisted ideation used responsibly to accelerate exploration while maintaining strong artistic ownership and quality. • Experience creating style guides, visual documentation, and reusable art standards. • Experience mentoring junior 2D artists and helping establish team-wide quality standards.