Paytm
Roles & Responsibilities: Build a Creator-Led Affiliate Model • Identify and shortlist regional content creators, micro-influencers, YouTubers and Instagram creators to participate in an affiliate program where we pay the creator on every new user acquisition. • Research creators through the internet, social media platforms, YouTube, Instagram and local content pages. • Build creator lists by language, city, category, audience type and performance potential. • Reach out to creators through email, WhatsApp, Instagram DM and calls. • Coordinate with creators for briefs, timelines, content posting, tracking links and performance reports. • Maintain and update creator data in Excel or Google Sheets, including status updates and campaign reports. • Track creator-wise daily performance across views, clicks, installs, payments and cost per acquired user. • Recommend creators based on business impact, not just follower count. • Share weekly updates on creator outreach, onboarding, content posted and results delivered. What We Are Looking For: • Fluency in the assigned language. • Good understanding of regional content, creators and local culture. • An existing creator network is useful, but not mandatory. • Ability to research creators independently on the internet. • Comfort with email, WhatsApp, Excel, Google Sheets and basic reporting. • Experience is not mandatory. Freshers can also apply. • A quick learner who is self-driven and able to deliver monthly targets.