Growth Marketing and ABM Lead

WHO ARE WE? We are a bunch of super enthusiastic, passionate, and highly driven people, working to achieve a common goal! We believe that work and the workplace should be joyful and always buzzing with energy! CloudSEK , one of India’s most trusted Cyber security product companies, is on a mission to build the world’s fastest and most reliable AI technology that identifies and resolves digital threats in real-time. The central proposition is leveraging Artificial Intelligence and Machine Learning to create a quick and reliable analysis and alert system that provides rapid detection across multiple internet sources, precise threat analysis, and prompt resolution with minimal human intervention. Founded in 2015, headquartered at Singapore, we are proud to say that we’ve grown at a frenetic pace and have been able to achieve some accolades along the way, including: CloudSEK’s Product Suite: CloudSEK XVigil constantly maps a customer’s digital assets, identifies threats and enriches them with cyber intelligence, and then provides workflows to manage and remediate all identified threats including takedown support. A powerful Attack Surface Monitoring tool that gives visibility and intelligence on customers’ attack surfaces. CloudSEK's BeVigil uses a combination of Mobile, Web, Network and Encryption Scanners to map and protect known and unknown assets. CloudSEK’s Contextual AI SVigil identifies software supply chain risks by monitoring Software, Cloud Services, and third-party dependencies. Key Milestones: 2016 : Launched our first product. 2018 : Secured Pre-series A funding. 2019 : Expanded operations to India, Southeast Asia, and the Americas. 2020 : Won the NASSCOM-DSCI Excellence Award for Security Product Company of the Year. 2021 : Raised $7M in Series A funding led by MassMutual Ventures. Awards & Recognition : Won NetApp Excellerator's "Best Growth Strategy Award," CloudSEK XVigil joined NVIDIA Inception Program, and won the NASSCOM Emerge 50 Cybersecurity Award. 2025 : Secured $19 million in funding led by Tenacity Ventures, Commvault. Key Responsibilities: Digital & Growth Marketing (Paid & Organic) Account Based Marketing  BDR Activities & Outbound Acceleration  **Own a full-funnel demand generation across channels Digital & Growth Marketing Organic SEO driven Content Strategy Build LinkedIn Thought Leadership Engine Launch gated assets (report, whitepapers, tools) Optimize website conversion flow Create landing pages for high-intent lead generation campaigns Paid Own LinkedIn ads, Google ads and retargeting campaigns  Build ICP Focused Campaigns  Optimize for SQLs (not vanity metrics) Run A/B tests across creatives and messaging Track customer acquisition cost and pipeline ROI ABM Design and execute targeted campaigns for high-value accounts. Define Tier 1, 2, 3 accounts with Sales Build personalized messaging for CISOs / CTOs / decision-makers Execute multi-touch ABM campaigns (LinkedIn + email + gifting + content) Use tools like Sales Navigator, Outplay, Demandbase, etc. Partner with Sales to convert engagement into meetings Goal: Drive high-quality, high-intent meetings from strategic accounts. BDR Activities & Outbound Acceleration  Work Closely with BDRs to convert marketing intent into sales conversations. Design outbound messaging frameworks Create sequences for cold outreach Build trigger-based outreach campaigns Enable BDRs with: Target lists Personalization assets Case studies Industry-specific messaging **This role ensures outbound is not “spray and pray” but data-backed and strategic.